NARSA/IDEA has weathered the COVID storm with you, which since the founding of NARSA in 1954 has probably been the most serious threat to the viability of your association. The Board of Directors had the foresight to plan for an economic atmosphere where we could sustain a financial downturn. I am proud to report the membership in your association is the same as it was at the end of last year. Through all of the hardships and uncertain times our members have chosen to support their association. We have lost some members, but have had new members take their place. I feel so lucky to have had the opportunity to be part of the custodial effort in ensuring the future of NARSA/IDEA.
The greatest advantage to social media has been our ability to communicate and engage with cooling systems and emission service facilities around the world. This year, we have added members in South America, Africa, and France. Social media is the tool which has given us an opportunity to expand our footprint beyond U.S. borders. Canada and Mexico have always been and continue to be important to the success of NARSA/IDEA, but now we are truly the international organization.
What I learned late in life was meetings actually increased our productivity and most importantly improved the employee and customer experience. How can so many businesses and managers of companies be so far off without realizing the detriment of bad meetings?
Whether your business is down or it is booming, one thing is for sure; It is necessary to set the direction for your company at the beginning of the year. If your business is slow, now is the time to think about your vision for your company and how you can turn your vision into reality. If you are busy, you must still plan for the new year because perhaps you have been blessed, and now you need to plan for expansion which is another type of vision.
NARSA/IDEA has been impacted just like a lot of other businesses. All of our in-person events this year were canceled and future events are on hold to see what the beginning of 2021 looks like. This doesn’t mean we don’t have reasons to give thanks.
Our Executive Director Mark Taylor looks back on his early days in NARSA and reflects on how the association has changed and adapted over the past 30 years.
All dealerships, whether automobile, truck or equipment have service writers. The owners of these businesses are not at the service desks pricing the jobs, so how do the service writers or service managers price the repair jobs? NARSA/IDEA's Executive Director Mark Taylor breaks down his pricing strategy.
Have you picked up the latest issue of The Cooling Journal yet? A NARSA member reached out to us to ask about business relationships. Our Executive Director talks about his editorial in this week's Mark's Minute.
Changing behavior and habits is the hardest thing to do. For the welfare of you, your family, your teammates, your customers and business, embrace the changes to protect everyone and everything you care about.
Properly servicing and cleaning diesel emissions systems is a responsibility that should be embraced. You are making a difference for all of us that want clean air to breathe.