The Cooling Journal

Click here to read the latest issue of The Cooling Journal

NARSA/IDEA’s magazine is published every other month. The Cooling Journal contains articles and editorials focused on the radiator, heat exchanger, and diesel emissions industries. We also spotlight our members’ work in every issue.

Do you have a story idea you’d like us to feature? Email linda@narsa.org!

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To read archived issues of The Cooling Journal, please click here.


Featured Articles

July/August 2021 Cooling Journal

In this latest issue of The Cooling Journal, we shine the spotlight on longtime NARSA member David Bienvenu of Radiator Service Co based in Louisiana.

You can also read more on what you can expect at our in-person 2021 Fall Conference in Grapevine, Texas.

Member Spotlight: TitanX

TitanX’s history involves several different companies. Its roots go back to 1895 when JW Thorell, a Swedish blacksmith, started his own business in Linköping. Then, in 1914, the Gabrielson Car Parts Company opened in Jamestown, New York. Another plant was founded in 1953 in Mjällby, Sweden. Those three plants were eventually acquired by Blackstone, then Valeo. Then TitanX was born in 2008. TitanX’s headquarters are in Sweden. There are also facilities in Brazil, Mexico, and China as well as Jamestown, New York. It was the Jamestown, New York facility that was the headquarters of Blackstone Cooperation that consolidated these factories in Sweden under one umbrella. There are roughly 1,000 TitanX employees worldwide.

Why Social Media is Vital to Our Industry

The greatest advantage to social media has been our ability to communicate and engage with cooling systems and emission service facilities around the world. This year, we have added members in South America, Africa, and France. Social media is the tool which has given us an opportunity to expand our footprint beyond U.S. borders. Canada and Mexico have always been and continue to be important to the success of NARSA/IDEA, but now we are truly the international organization.

A Change is Gonna Come

As I’m sure many of our readers find themselves doing, I often ponder the future of my business. Over the last two years, we have formalized our planning for the future with quarterly, yearly, three year and ten year plans. This process aligned our team in our goals for the future. We stand at the cusp of a seismic shift. How will the world be generating energy and powering the next generation of vehicles? Like it or not, things are changing, and we need to be prepared for a time when the internal combustion engine will no longer be the dominant technology to transport people and goods. While this may seem intimidating and scary, the radiator industry has been here before.

May/June 2021 Cooling Journal

We recap NARSA/IDEA’s Spring 2021 Virtual Conference in the May/June 2021 issue of The Cooling Journal. See how our members from all over the world connected and interacted with our speakers and experts through technical presentations and panel discussions. We also learn more about about TitanX’s history in our Member Spotlight.

Are Business Meetings a Waste of Time?

What I learned late in life was meetings actually increased our productivity and most importantly improved the employee and customer experience. How can so many businesses and managers of companies be so far off without realizing the detriment of bad meetings?

The Cemeteries are Filled with Indispensable People

The pandemic has shown us that people are  adaptable and can adjust to world changing events. Letting go and empowering people may be difficult at first, but the long-term effects are really what being in business is all about. Working together as a team has transformed our organization. The less I’m needed, the more successful we’ve become. 

March/April 2021 Cooling Journal

In the March/April 2021 cover story, we learn the origin story of Diesel Emissions Service and how DES owner Steve Hoke’s business philosophy impacts his companies. This issue also includes several technical articles on typical Shell & Tube heat exchangers, Aftertreatment 101 and a guide to turning Plastic Tanks to All-Metal.

A Vision for 2021

Whether your business is down or it is booming, one thing is for sure; It is necessary to set the direction for your company at the beginning of the year. If your business is slow, now is the time to think about your vision for your company and how you can turn your vision into reality. If you are busy, you must still plan for the new year because perhaps you have been blessed, and now you need to plan for expansion which is another type of vision.

My Investment in NARSA/IDEA

What is your investment worth?

This question led me to a conundrum that I had experienced recently. A former member reached out to the home office with a very specific question that only a few people in the industry would know.

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