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One idea. One opportunity. One connection.

The National Automotive Radiator Service Association (NARSA) is a global organization for owners and operators of businesses engaged in the sale, repair, re-manufacture, production and design of heat exchange products and services. 

The International Diesel Emissions Association (IDEA) is a network geared toward helping connect suppliers and manufacturers to businesses involved in the servicing of Diesel Emissions components.


Member Benefits

  • Attend annual conferences
  • Participate in monthly “Lunch & Learn” webinars
  • Subscription to The Cooling Journal, our bi-monthly magazine
  • Subscription to NARSA Now newsletter
  • Connect with 200+ radiator shops and manufacturers, cooling system experts and DPF specialists
  • Access to NARSA/IDEA forum & private Facebook group
  • Access to training videos and past presentations
  • Access to Solder & Soot podcast

Connect with shops & manufacturers around the world


Latest News & Articles

May/June 2021 Cooling Journal

We recap NARSA/IDEA’s Spring 2021 Virtual Conference in the May/June 2021 issue of The Cooling Journal. See how our members from all over the world connected and interacted with our speakers and experts through technical presentations and panel discussions. We also learn more about about TitanX’s history in our Member Spotlight.

“Solder & Soot” Podcast Episode 06: Chuck & Bryan Braswell (Rocky Mount Radiator & AC)

Chuck and Bryan Braswell join us from North Carolina at Rocky Mount Radiator & A/C, which is a fourth-generation family-owned business, and their involvement with NARSA/IDEA runs deep as well. Chuck is a former NARSA/IDEA President and Bryan currently serves as a Board member. Learn how NARSA/IDEA has contributed to their success, about their future goals to expand the business, and what it’s really like working closely with your parents in this latest episode.

“Marketing Your DPF Cleaning Business When the Competition Endorses Only One Type Of Cleaning Method” Panel Discussion

Prepare your business’s marketing strategy to compete with large DPF cleaning companies who endorse only one type of cleaning as being effective. Perhaps your company offers multiple types of cleaning or maybe you only have the original bake and blow equipment. Hear from three industry experts as to the approach they follow when marketing their companies and also hear the opinions of a leading DPF manufacturer’s sales manager who has visited many cleaning facilities across North America. This panel will share insights on the DPF cleaning market and help our members better understand what it will take to succeed against the competition.

Webinar: “Futurenomics: The Economic Snapshot You Need to See Today”

How does the current economy impact your business? Through this presentation, you’ll understand what changes in international trade mean for the cooling systems and emissions industries and gain a valuable understanding of today’s economy to improve profits and safeguard your business’ bottom line.

Webinar: “DPF Failure Analysis”

Learn how to identify different types of DPF failures and what causes the condition. If your customer has issues with other engine components, learn how to be the expert by having the expertise to advise the customer they have other issues upstream of the DPF and DOC.

“On-site Generator Repair Opportunities and Challenges” Panel Discussion

On-site generator radiator repair has been an additional profit center for several companies in our industry. What does it take to be proficient at on-site repairs? Our diverse panel includes radiator business owners who discuss the opportunities and challenges of performing radiator repair on site.

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